NFTU Brand Launch
Drove brand strategy, commercial marketing, creative content, communications and partnerships for the launch of RECUR’s first-ever brand, NFTU, bringing the world’s largest collegiate sports NFT marketplace to market. Generated >$2M in revenue and +500M PR syndications with 100% sell through over 4 week debut season.
$2M
Revenue
500k+
Earned Media
100%
Sell-Through